“Neither he who plants nor he who waters is anything, but only God who gives the growth.”
There are more than 600 million blogs out there in the web, two million of which post daily. Something like 77% of internet users still read them. You may have heard that blog readership overall is dropping precipitously, but quantifying that is next to impossible since Google has a vested interest in promoting the hobby / business / passion. In 2021 in the U.S. alone, 31.7 million bloggers published roughly 7 million posts per day, 97% of whom used social media to boost their results. We are in the 3% that didn’t: I like social media just slightly less than being boiled in oil.