“Is the ‘Name It Claim It’ philosophy biblical?”
I had to look up this phrase since I’m entirely unfamiliar with the concept. A Google Ngram search shows it began appearing in English literature just prior to 1980 and took off in popularity post-2000, peaking after 2020. Having established that, I looked for a book by that name in hope of finding a popular proponent of the teaching. The one that crops up most frequently is a 2008 publication by Dag Heward-Mills entitled Name It! Claim It!! Take It!!! (with all those crazy exclamation marks), available since 2024 as a free PDF online in what I think is its entirety.
Prosperity Gospel by Another Name
The book certainly falls within the Ngram timeframe, but late enough to suggest the phrase probably did not originate with Heward-Mills. TV evangelists like Kenneth Copeland have popularized the concept to the point that it may not be possible to figure out exactly where it came from. For our purposes, it hardly matters one way or another; the basic teaching has been around for centuries.
.jpg)






















.jpg)
.jpg)














